Daytona Live!

The Cordish Company, The International Speedway Corporation

Location Daytona Beach, Florida

71-acre urban mixed-use entertainment destination adjacent to the Daytona 500 Speedway. The $250 million project will include 300,000 SF of urban retail/entertainment space, 400 residential condominiums, a 160-room hotel, a 2,500-seat multi-screen movie theater, and a 250,000 SF corporate headquarters to house NASCAR, the ISC, Grand-Am and their related businesses.

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Project Details

Project Cost $250,000,000


Project Type



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